Authors: Justin Kim
Motor vehicle accidents (MVAs) can lead to significant mental injuries, with driving phobia being a major barrier to returning to normal life activities. Allianz data from New South Wales in 2022 revealed that 47.6% of individuals involved in compensable MVAs experienced driving phobia or other significant mental injuries. To address this, we initiated a proactive and tailored program in partnership with Sydney Phobia Clinic (SPC), utilising Virtual Reality Therapy (VRT) to desensitise phobic and fear-avoidant responses to driving post-MVA.
Our program well aligns with the principles of Value-Based Health Care (VBHC). We engaged meaningfully with consumers to understand their needs, goals, and preferences, using their feedback to design and deliver the program effectively. Customer feedback surveys provided insights that informed program adjustments, ensuring it met participant needs and improved outcomes. We focused on measuring outcomes over outputs by using DASS-21 and PCL-5 scores to track psychological recovery and overall health improvements. These data-driven insights allowed for continuous program refinement, enhancing value and effectiveness.